Presenting BHP Billiton Petroleum’s Platform

BHP Billiton

// 2009 Annual Report // Print

Challenge

Differentiate Petroleum’s contributions and achievements while adhering to strict global brand standards.

Action

Origin worked closely with the BHP Billiton Petroleum team to produce this division-focused annual report that makes oil look sexy. Most importantly, it shines a spotlight on Petroleum’s contributions to BP Billiton’s corporate success.