Crafting Multi-faceted Sustainability Messaging

Apache Corporation

// 2012 Sustainability Report // Print

Challenge

Extend the concept developed for Apache’s annual report to create an interactive adaptation of the company’s global sustainability story.

Action

One World Fits All guides the reader through a multi-faceted analysis of the company’s operations throughout the globe. Integrated QR codes provide access to video content that offers additional context and detail. Community building, tree planting, reef building, water recycling—viewing each angle of Apache’s sustainability program gives a more complete picture of the company’s work in the world.