Grant-ing Wishes through Inspired Fundraising

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Fund for Teachers

// Stakeholder Relations // Video

Challenge

People instinctively understand donating to support education. Donating to support inspiration is a whole other story. How do you make the case that investing in experiences for teachers can be transformational in classrooms?

Action

You let the teachers speak for themselves. Origin flew coast-to-coast, conducting in-depth interviews with Fund for Teachers grant recipients to better understand the lasting impact of the teachers’ experiences in classrooms from Oakland, California to the Bronx, New York. Origin produced, shot, wrote and edited the final piece, which is now focal to Fund for Teachers website and donor conversations.